Social Media & Community

Job Description

Responsibilities

• Content Publishing & Scheduling: Manage the social media calendar across platforms (LinkedIn, Instagram, YouTube, TikTok); Publish and schedule content (5-7 posts per week) across multiple channels; Adapt existing visual and video assets (created by the Graphic Designer) into social-friendly formats (stories, reels, snippets).
• Community Engagement: Actively engage with followers: respond to comments, messages, and community interactions; Build relationships with gyms, coaches, distributors, and influencers in the fitness industry. Launch initiatives to strengthen community loyalty (testimonials, ambassador programs, contests).
• Brand Storytelling: Ensure consistency of tone, voice, and brand identity across all channels. Contribute ideas for new campaigns and activations to increase engagement and brand visibility.
• Performance & Reporting: Track and report on KPIs such as follower growth, engagement rates, reach, and traffic to the website/HubSpot; Provide recommendations to improve performance and engagement.
• Key Performance Indicators (KPIs)
• Minimum 5 posts published weekly across platforms.
• Steady engagement rate growth (likes, comments, shares, saves).
• Month-over-month follower and community growth.
• Increased social-driven traffic and leads into HubSpot (CRM).
• Active response rate to comments and messages.
• Number of community-driven initiatives launched per quarter.

Requirements

• 2–4 years of experience in social media management and/or community management.
• Strong knowledge of major platforms (Instagram, LinkedIn, YouTube, TikTok).
• Creative mindset with ability to adapt content for different formats.
• Excellent written communication skills (English; French is a plus).
• Proactive, organized, and able to manage a publishing calendar.
• Interest in the fitness/sports industry is a strong asset.

Benefits

• High-performance laptop tailored to your role.
• Dual monitors to boost focus and productivity.
• Office printer available for all your document needs.
• Comprehensive health insurance for your peace of mind.
• Annual company trip to relax, recharge, and connect.
• 13th-month salary as a reward for your hard work.